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Crisis Communications Strategies for Enhancing Campus Safety |
| Patrick V. Fiel | |
| Sr., Public Safety Advisor for Education ADT Security Services |
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Recent tragic events on school campuses serve to emphasize the need for adopting, implementing and practicing emergency preparedness and violence prevention plans. While it is impossible to eliminate all the risks, measures can be put in place to help minimize tragic situations from occurring and dealing with the emergencies when they do – while keeping the unique, open setting of a higher education campus in check. Using some of the issues raised by the Virginia Tech tragedy as well as other case studies as a springboard, this presentation will focus on problem awareness, the latest technology solutions and key communications strategies. This presentation will help you:
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Build awareness of campus risks, evaluate the extent of the risks and
learn how to begin applying preparation measures. Since higher education institutions face some unique challenges, including size of student population and physical layout of campuses, the presentation will focus primarily on college/university strategies. However, there will be some correlations to the K-12 setting. Individuals from all audiences are welcome to join as improved awareness and communication is a key to problem prevention in all school settings. As
Public Safety Advisor specializing in the education market, Patrick
Fiel brings more than 30 years of security experience to ADT, having
directly managed several school security and law enforcement organizations.
For six years, Fiel served as the executive director of school security
for the Washington, D.C. Public School System, where he managed 163
school campuses and protected more than 70,000 students and 8,000 employees
in the D.C. Capital area. At D.C. Public Schools, Fiel successfully
overcame security challenges by implementing comprehensive safety measures,
including innovative security technology initiatives and statistical
reporting and accountability methods, resulting in reduced crime and
a safer, more cost-effective school security program. |
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